TNT - Redesign 2016
My Role: Creative Director, Lead Designer, Animator
Rebuilt and reimagined from the ground up. TNT’s bold redesign features a brand new logo, custom typography and a rich color palette seamlessly delivering the brand identity across multiple platforms.
Evolving the iconic logo mark as a starting point, the innovative design provides a contemporary nod to the premium aspects of the current programming slate. The new brand rolls out with a robust tool kit providing the internal teams with an extremely easy-to-use, comprehensive system for execution.
Produced at TBIK