Redbox - "Check the Box" Preroll Campaign

My Role: Design, Direction

Redbox needed entertaining brand videos to highlight all the amazing features they have to offer, including a few that Redbox customers don’t even know about yet.  For example, did you know that Redbox has more Blu-ray movies than anyone else? Or that you can reserve before you go to the kiosk? ...Well you do now.

With their constantly refreshing stock of movies and games, we couldn’t show actual product. So we developed an animated campaign called “Check the Box”. We connected that “check list” of things you love about great entertainment together with the act of “checking” your local Redbox kiosk for all your favorite movies and games.

Produced at Viewpoint Creative

Design Development

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