National Geographic Channel - Black Market
My Role: Concept, Design, Art Direction
National Geographic Channel needed a promo campaign for it’s documentary series on black market industries covering topics such as human trafficking, prostitution, illegal guns, and gambling.
My solution was a technique in which images shatter apart to create dramatic transitions in and out of footage – a metaphor for how these industries can destroy people’s lives.
Produced at Viewpoint Creative
Storyboard
Final Spot
Alternate Concept
